Press Kit


Danit Peleg is a fashion designer and a pioneer in 3D printed fashion. In 2015, she made international headlines for being the first designer in the world to create an entire collection using desktop 3D home printers for her graduate project at Shenkar College of Engineering and Design. In 2016, she was invited by the Paralympic Games to design a 3D-printed dress for Amy Purdy, a double-leg amputee dancer, who performed at the Opening Ceremony.

Danit is a TED speaker and has been featured in world-renowned publications such as Vogue, The New York Times, and Women’s Wear Daily. In 2018, she was recognized as one of Europe’s Top Women in Tech by Forbes. In 2019, the BBC named her as one of the 100 most inspiring and influential women in the world.

Danit believes that 3D printing opens up fascinating new opportunities in fashion and wants to inspire future generations of designers to dream big. She also believes that this new technology can drastically reduce waste and pollution, thus providing a more sustainable, hopeful alternative for the future.

THE FIRST 3D PRINTED FASHION store

We are very proud to launch our new online store, where you can purchase digital files of 3D printed clothing, design them to fit your style, and download them at your nearest 3D printer. These files also come with step-by-step instructions on how to assemble the garments once you have printed them.

In our store, we also sell Gluing Kits that you can handily use to assemble your 3D printed garments. We also sell Full Printing Kits that contain all the items you need to print and assemble your 3D printed garments. Please note that shipping is not included.

COMING SOON

Augmented Reality: A Step Closer to 3D Printed Fashion

The rise of 3D printing has made its indelible mark on the fashion world. In 2015, Danit Peleg became the first fashion designer in the world to create an entire collection using desktop 3D home printers for her graduate project at Shenkar College of Engineering and Design. She says, “I believe and hope that by 2030, the way we manufacture our clothes will change dramatically, and with 3D printing, I believe we have a shot at reinventing this industry and rebuild it to be circular, and radically cleaner.”

If 3D printing goes mainstream, it would be one of the most exciting revolutions in fashion since the sewing machine was invented. Imagine a world in which people shop for digital files of 3D printed clothes, download them, and print them at their home printers. Every fashion garment would be tailored to fit, and almost zero waste would be created.

Sounds like a faraway dream? Innovative designers like Danit Peleg and her team are working hard to make it a reality. They work with material researchers to improve the quality of the materials available for making 3D printed garments, ensuring that they resemble existing high-quality fabric like silk and linen. They also work with 3D printing companies to make the process of printing garments as smooth and seamless as possible.

However, the current reality is that the vast majority of people do not have access to a 3D printer, and hence have never seen 3D printed clothes before. It’s difficult to sell an idea to someone who hasn’t seen it with their own eyes yet. What can be the solution?

Augmented reality offers a promising bridge between existing habits of purchasing clothing and the future world of 3D printed garments. Augmented reality is already used extensively on our mobile devices in a variety of fields. In gaming, we have the popular ‘Pokemon Go’ game that uses augmented reality to make pokemon look to appear in real life. In medicine, medical students use augmented reality to study the anatomy of the human body.

Why not fashion? Augmented reality can allow users to inspect a piece of garment, from all different angles, before deciding to purchase it. It allows users to see how they might look in a piece of garment without trying it on physically. It in fact gives users almost the full experience of wearing a piece of clothing without actually doing so physically.

By making 3D printed fashion available through augmented reality, people will get the chance to see themselves – and imagine themselves – in 3D printed clothing. This will bring this abstract concept into something concrete to millions of people. When people start thinking of 3D printed fashion when they think of clothing, the next big fashion revolution can begin in earnest.

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THE ‘IMAGINE’ 3D PRINTED BOMBER JACKET

  • The ‘Imagine’ jacket is part of my second 3D printed collection, ‘The Birth of Venus’
  • This is the world’s very first RTW 3D printed garment available to buy online
  • The jacket is printed-to-order and can be customised and personalized on Danit’s website.
  • As every individual jacket takes roughly 100 hours to print, the Imagine jacket is part of a limited edition of just 100 pieces. Every jacket is numbered and it retails at $1,500.
  • The jackets will be printed in Spain and assembled and shipped from Tel Aviv, Israel.
  • The jacket’s exterior is 100% 3D printed and is attached to a fabric lining. It is also possible to choose a word to be 3D printed on the back of the jacket.
  • Customers can personalize the jacket by selecting a word of their choice to be 3D printed on the back of the jacket.
  • To ensure the jacket fits perfectly, Danit will hold a personal virtual fitting session for every order using a special app called Nettelo
  • Unlike traditional production, the process of 3D printing the jacket produces zero waste and no extra materials.
  • Printing this collection was 3X faster than my first collection thanks to advancement in printing technology

Photo credits: Daria Ratiner

Download from dropbox

The Birth of Venus Collection

3D Printed Clothes You Can Buy Today
This 2017 collection was inspired by the dress that I had designed for the Paralympic Opening Ceremony. The collection has 5 looks and is printed using FilaFlex filaments. One of the collection’s garments, the ready-to-wear bomber jacket, is the first fully customizable and personalizable 3D printed garment available to purchase online. Printing this collection was 3X faster than my first collection thanks to advancement in printing technology.

Photo credits: Daria Ratiner

Download from dropbox

3D Printed Dress @ The Paralympic Games

A dress commissioned for a segment that symbolizes the coexistence of humans and technology.
I was commissioned to design a 3D printed dress for Paralympian Amy Purdy to perform with at the Opening Ceremony of the 2016 Rio Paralympic Games. The dress was entirely 3D printed, and was custom fitted to Amy’s measurements. My inspiration for the dress was Sandro Botticelli’s painting The Birth of Venus. I was inspired to use the many diamond shapes present in the painting’s composition and the nude color of Venus. The performance was watched by hundreds of millions of people around the globe.

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Photo credits: Marina Ribas

Liberty leading the people – 2015

The first RTW 3D printed fashion collection printed at home
As part of my graduate collection for the Fashion Design degree at Shenkar College of Engineering and Design, I printed an entire fashion collection using desktop 3D printers. The collection has 5 looks and was printed using FilaFlex filaments & Witbox home printers. The research took 9 months, and the collection itself took more than 2000 hours to print, at about 400 hours per outfit. I was helped by the Tel Aviv based 3D printing “makers” community.

The textile designs were inspired by Andreas Bastian’s Mesostructured Cellular Materials. By printing these structures with soft materials, I created new textiles that I could design fashion with.

Photo credits: Daria Ratiner

Download from dropbox